Author: Denys Yossell

Social media is now the first port of call for those seeking information. A recent Gallup poll found that 64% of internet users in the U.S. get their news from social media, with Facebook leading the way as the top news source among adults. This means you need to step up your game to ensure your social media campaigns aren’t overlooked by your audience. Videos are one of the best ways to do just that. Why? Because they’re more engaging than static images, GIFs or even links to longer articles or blog posts on sites like Medium and LinkedIn....

The world of digital marketing is fast-paced, ever-changing and extremely competitive. In this cutthroat environment, businesses need to stand out from the crowd and create a successful digital marketing strategy. If you want to stay ahead of your competition, you must develop a strategic plan that meets your business goals and objectives. The best way to do this is by creating an in-depth marketing strategy that outlines every step of your game plan. From there, you can incorporate these ideas into actionable steps so you can see measurable results. Creating a digital marketing strategy might sound like a lot...

The world of social media is expanding rapidly, with new platforms and features being introduced all the time. As a small business, it can be tricky to keep up – especially if you have zero experience working in this field. However, with the potential to reach billions of users, there are plenty of reasons why your small business should embrace social media. To begin with, social media is free – so even if you don’t currently have the funds to invest in marketing for your business, there are very few downsides to establishing a presence on these platforms. In...

The world of digital marketing is constantly evolving and changing, which means businesses must stay on top of their game to keep up. Whether you’re launching your business for the first time or have been in the game for a while, it’s important to stay informed about the latest trends and tactics. The way people shop online is rapidly shifting from desktop to mobile, as well as from general product searches to more specific promotional offers. Marketers that adapt their strategies accordingly now will have a leg up when it comes time to launch their next big campaign. Read...

YouTube is the second most popular search engine after Google and is the third most visited website globally. This video-sharing platform has over one billion users and is also the second-largest social network after Facebook. It’s no wonder that businesses are using it to advertise their products, services, and brand. If you are reading this article, probably you have heard about YouTube or seen some videos on it. But do you know how can you use it for your business? Here we will show you the advantages of using YouTube for your business and give some ideas on how...